Britain’s first ever report into Black philanthropy and charitable giving, published today, reflects the voices of people of colour in the UK talking about their patterns of giving, why they give, to whom and how much.
Black-owned businesses earn significantly less in median turnover than their peers of other ethnicities. There are several contributing factors, from access to finance, to social capital, household income and more.
One of my biggest challenges was getting a full understanding of the eyewear and optical industry. When you’re still on the outside looking to get in, access to data and insight can be limited.
Another challenge was honing in on who my target audience was as compared to who I’d initially anticipated.
Lastly, as a small business, accessing funding of course brought challenges, especially since we launched during the pandemic, which yielded economic strain.